BOLD was already so surreal and now it has launched a different product that is causing a stir. Why? We have no limits when it comes to showing incredible possibilities for you to eat healthily and deliciously. Even more so when we come to the conclusion that we have no competitors that offer a truly healthy product. You deserve more than a food that doesn't stand up to a careful analysis of the label . If you read it carefully, you'll soon see how much we need sweets without kilos of sugar and flavored bars.
There are some features that remain the same, as they were non-negotiable for us. But of course we put a lot of effort into what we brought new. You'll see for yourself now, come with us and be amazed!
Differences
There are some differences between our two types of bars. And these are exactly what provide a different experience with BOLD Thin. Many people who have tried both have concluded that there is no best BOLD, but rather the one that best suits each moment or desire. Let's look at these differences so you can understand.
Thickness
BOLD Thin isn't called that for nothing. It weighs 40g, while the traditional BOLD weighs 60g. This change may seem like a small detail, but it changes several things, one of which is that it's better suited to those who prefer smaller snacks. There are also changes to the nutritional composition and the experience of tasting the tastiest bar on the market.
Sensation
With BOLD Thin, you will have an experience similar to savoring a chocolate bar. The lightness changes the way you taste your BOLD. The traditional one, on the other hand, provides a different experience, but in a format more similar to protein bars. Just the format, right? Because our bar, whether Thin or not, is much tastier and more nutritious. It goes beyond all definitions, that's why it's surreal.
Calories
Even though calories are not the only variable in a healthy life, in some cases understanding them is important, especially when the intention is to lose weight and need to have a calorie deficit. Both the traditional BOLD and the Thin fit into the diet. However, because it is smaller, our new delight is less caloric.
While the Thin has 159 to 172 calories, the traditional bar has 235 to 261 calories.
Price
Because it's Thin, it's more affordable than the Traditional BOLD. The price reduction was possible due to the size of the bar, but the flavor is still surreal. What really changes is the experience of tasting your BOLD and some nutritional details. It's good to have a little bit of each at home, right? The good old BOLD for when we need even more energy and the Thin for other times.
What BOLD Thin and Traditional BOLD have in common
Even the first flavors of BOLD Thin are the same as the brand's traditional bar. But there are other similarities that make our choice even more surreal, with characteristics that are welcome in any food. After reading this, you'll agree with us. Let's go!
0 added sugar
Sugar is not a bad thing, but it should be consumed in moderation. According to the World Health Organization (WHO), only 10% of daily calories should come from sugar. However, most food industries can only make their food palatable by adding this substance. Or they don't even try other options to make the product healthier.
0 trans fat
There are no safe levels of trans fat. However, it is widely used to make foods tastier. BOLD knows how harmful this substance is. That's why it can develop surreal bars without this type of fat.
Gluten free
Gluten is only a problem for people with celiac disease. We have made our protein bars a surreal product for them too. This way, they can consume the traditional Thin and BOLD without fear, just focusing on enjoying the explosion of flavors of the product.
Macronutrients in balance
Protein is the highlight of both BOLD bars. And the best part is that other macronutrients - carbohydrates, fiber and fats - are in balance in the bars. BOLD food engineer Guilherme Abid emphasizes that this balance is the most important thing in a food product. After all, these substances are called macronutrients because they must be consumed in large quantities, every day.
BOLDs in the microwave
Our BOLDs are microwaveable and taste amazing. This option is great for those who enjoy creamy, warm foods. With ice cream, you won't believe the experience you'll have. Want to try it?
BOLDs as ingredients in healthy recipes
We are in favor of nothing being prohibited, just as you should give other flavors a chance in your diet. That's why we encourage you to try healthy versions of your favorite dishes. In this blog, we have an editorial section just to help you with your healthy cooking .
Many of the recipes have our traditional BOLD as an ingredient. Soon, we will be making recipes available with Thin, which we have already started testing. But you can also count on BOLDs, let your imagination run wild and swap regular chocolate for BOLD Thin or traditional.
It goes very well in pieces in cold desserts, giving more crunchiness to food.
Percentage for social projects
BOLD has an increasingly strong social arm. That's why a percentage of each bar is donated to institutions with causes that we support. Up until the publication of this article, we had carried out actions in favor of the NGO Transvest BH in the BOLD & Diversity project, donated food to families in social vulnerability - within the Gastronomy in Community project and offered classes at Skate BOLD, aimed at children in Divinópolis, Minas Gerais, the city where the company is headquartered.
What's your favorite BOLD?
If you can't decide between the traditional and Thin flavors, we recommend that you try both. Order one of each and see which one you prefer. Then, you can invest in a mixed box of the traditional or Thin flavors. If you're still having trouble deciding, we have combos with boxes of both.
Yes, we think of everything for BOLD Lovers. Visit the store and have the best protein sweet always at hand: https://www.BOLDsnacks.com.br/collections/combos